Scott Peckford is a Mortgage Broker and author of a new Book, “How to Rob Your Bank” – Great title!. He’s a total video natural. Scott very quickly got with the program and how to create a HuStream video App. Not that it’s hard, Scott just fast-tracked. Take a look.

It was easy to work with Scott as he was willing to just be Scott on camera. He didn’t exude any marketing speak. He just spoke like he would in real life, in a real 1:1 human conversation. That’s why he looks natural. It’s not perfect. It’s real. That’s a core part of HuStream’s offering – making you real. Some people find this easier than others, but we have lots of experience in helping you become real on video.

An App like this would promote your book and collect leads 24/7. More Leads. Lots more leads.

When we get a client that is very interested in our approach and wants to just get their feet wet in Conversational Video, we recommend our “Trust Builder” package.

The book explores ways to educate yourself on the strategies and techniques banks use to get your business. What adult persona isn’t interested in this message! I know I picked up a lot of tips during the production of this app for my own real estate strategies.

We built a 4 topic app giving value to the viewer about the book as well as who Scott is. We encouraged Scott to give the viewer lots of great FREE advice. This transparency of his book is a great way of generating further interest. We even had links to downloadable chapters and helpful content from the book. All for FREE!

No gimmicks. No hard sales. We love this!

A huge thanks goes out to Scott for being so honest about who he is and what he offers. The process was fantastic and we wish him great success.

The irony of a Trust Builder about “How to Rob Your Bank” was not lost on us!